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After attending financial workshops presented by the on-campus U.S. Bank branch, Douglas connected with U.S. Bank goals coach Dr. John Hirano.

“John helped me focus on setting goals for the things I want to achieve both personally and financially,” Douglas said. “It goes beyond the financial knowledge – he genuinely cares for me as a person and follows up to make sure I’m progressing.”

U.S. bank goals coaches provide free, personalized guidance to anyone – not just students – looking to explore what truly matters in life, financial or not. Individuals and small business owners in any location can set up a virtual session with a coach to identify goals and what it takes to reach them.

Hirano serves as a dedicated goals coach available on the UNLV campus. In addition to coaching students, he works closely with the campus bank branch to provide financial wellness and education, as well as working with university staff and faculty to provide guest-speaker lectures, facilitate classroom learning engagements and provide support for programs like the Rebels Scholars Success.

“We help students navigate some of their beginning ‘adulting’ decisions, such as establishing a budget, pursuing a passion and building credit,” Hirano said. “Providing students with financial literacy and coaching is important.”

Hirano offered tips for those who have thought about goal-setting and planning but don’t know where to start:

• Just get started – take your big goals and break them down into smaller, more manageable goals. Often, starting with a goal that is easier to achieve will help to start building the momentum needed to reach the larger and more challenging aspect of the goal.
• Reduce as much friction as possible. Make the behaviors and habits that you are developing as easy as possible to complete. For example, setting up automatic transfers into savings accounts makes it easier to put money away toward a savings goal.
• Have an accountability partner that will help you to keep to your goal. Have someone you can be honest with. Check in with them regularly to make sure you’re staying on track and ask them to hold you accountable if you aren’t.

U.S. Bank has had a campus branch at UNLV for nearly a decade as part of the U.S. Bank Campus Banking program, which includes partnerships with over 40 colleges and universities and provides financial education, resources and banking services designed for students, faculty and alumni.

“Having access to the goals coaches and other financial resources at U.S. Bank is pretty amazing,” Douglas said. “The fact that I have a whole team to support me is not something I ever expected I would have in college, and it’s helping me take my next steps as a young adult.”

Visit usbank.com/coaching to learn more about the U.S. Bank Goals Coaching program.